Thursday, December 08, 2005

1st SNAP request - U.S. real estate agents

I have an online contact manager that allows you to send real, live greeting cards through the US Mail - not e-cards, but greeting cards or postcards. I'm looking for people in the US and Canada who have databases of more than 50 people, like real estate agents/brokers or financial services people. Who do you know?

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Above is a real request. If you don't know someone, that's ok. Really. Did I convey clearly what I am requesting in way that most people could understand? Another important point is that you don't want to ask for more than one or possibly two different kinds of people. Makes it more iffy that someone will get a mental picture and remember someone they know. Don't say, "I can help everybody. Who do you know?" Again, no mental picture of an everybody and no one is going to just hand you their rolodex/database. What I'm telling you is not frivolous. When you are requesting and 200 people read it, it could be the difference between three referrals and 20!

------ Interruption - Just REMEMBERED - Seriously - DO NOT ask for capital. ------

The idea is that as we get more people in our SNAP group, some will have good connections for just about any request. What we want to do is refine our requesting skills so that we can convey the request in a concise way. Incidentally, I'm tutoring here because of my familiarity with the process. Your goal in making a request should really and truly be to have if fit into the space above the FIRST dotted line. One reason is that as we grow, people won't want to view 50 requests if they are all twenty lines long.

I suggest including your LinkedIn Profile hotlink like this:

Charlie Hicks-Moore's LinkedIn Profile

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